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June 19, 2001

CBS Marketwatch

Posted to Markeedragon.com:

Interested in the Business Side of UO?

If you interested in EA as a business and what is financially happening with UO, you might enjoy this article titled "Electronic Arts hopes for triple play" By Tim Haran, CBS MarketWatch.com

The full article appears here:

Here is a piece of the article:
The demand is such that consumers are paying to play. Post estimates EA.com will have 600,000 subscribers by early-2002. Ultima, EA's four-year-old online fantasy game, already has about 210,000 subscribers paying $10 per month. EA is also testing the subscription-model waters with a sports package that charges a monthly fee for "sports club" access.
EA is counting on revenues from subscriptions and advertising to make the online business profitable by fiscal 2003. Gilbert said one million subscribers paying $10 per month would make that happen.

Posted by Hazard [EiC] at June 19, 2001 12:30 AM

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